Wang Lin, Pan Chenyi, Zhu Wenjing
Considering the similarities between microblog and traditional literature,this paper aimed to explore the application of h-index,g-index and p-index in the evaluation of microblogs' impact and compared the evaluation results of the three to explore the rationality and characteristics of the three indexes on the evaluation of microblogs' impact.First of all,based on the definitions of h-index,g-index and p-index in the field of information measurement,this study put forward nine indexes for the evaluation of microblogs' impact for forwarding,commenting and liking.Then,it took the campus microblog as the research object,through the overall comparison,correlation analysis and other methods,to compare the evaluation results of microblogs' impact based on h-index,g-index and p-index.The results showed that the three indices had their rationality in the evaluation of microblogs' impact.In terms of discrimination,both the g-index and the p-index were better than the h-index.Among them,the p-index had the most advantages and could find high-impact inactive users.In terms of sensitivity,the h-index was less susceptible to extreme values,which was more suitable for the evaluation of microblogs' impact.