The Influence of Interactive Utility of User-generated Content on Consumer Brand Attitude ——Moderating Effect of the Susceptibility to Interpersonal Influence

doi:10.3969/j.issn.1008-0821.2015.07.005

Journal of Modern Information ›› 2015, Vol. 35 ›› Issue (7) : 24-28. DOI: 10.3969/j.issn.1008-0821.2015.07.005

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{{article.zuoZheEn_L}}. {{article.title_en}}. {{journal.qiKanMingCheng_EN}}. 2015, 35(7): 24-28 https://doi.org/10.3969/j.issn.1008-0821.2015.07.005

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Received	Revised	Published
2015-03-27	1900-01-01	2015-07-15
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2015-07-15

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