基于TAM模型的直播带货用户信息交互行为影响因素研究
刘婷艳, 王晰巍, 张雨
Research on Influencing Factors of User Information Interaction Behavior in Live Streaming Commerce Based on TAM Model
Liu Tingyan, Wang Xiwei, Zhang Yu
现代情报
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2022, (11): 27
-39
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DOI: 10.3969/j.issn.1008-0821.2022.11.003