基于微信的高校图书馆品牌营销现状与策略研究

洪海娟;卢振波

The Present Situation and Strategy Study on the WeChat Supported University Library Brand Marketing

Hong Haijuan;Lu Zhenbo

Journal of Modern Information . 2014, (12): 95 -99 . DOI: 10.3969/j.issn.1008-0821.2014.12.018