消费者在线评价参与意愿影响因素研究—

王宇灿;袁勤俭

Factors on Intention of Consumer Participation in Online Reviews——Taking Experience Goods as an Example

Wang Yucan;Yuan Qinjian

Journal of Modern Information . 2014, (10): 166 -173 . DOI: 10.3969/j.issn.1008-0821.2014.10.035