网站质量对用户满意度及购买意愿的影响研究

杨朝君;宋雪婷

The Impact of Website Quality Dimensions on Customer Satisfaction and Purchase Intention

Yang Zhaojun;Song Xueting

Journal of Modern Information . 2014, (2): 13 -17 . DOI: 10.3969/j.issn.1008-0821.2014.02.003